LettuceEats Redesign
I led the redesign of the LettuceEats mobile app into a unified experience for loyalty, reservations, gift cards, and online ordering.
Problem: a disjointed dining experience
Lettuce Entertain You’s previous app had missing functionality and spread loyalty, reservations, and ordering across clunky, inconsistent flows. Managing separate native iOS and Android apps also slowed design and development.
Unify
I redesigned the LettuceEats mobile app into a simple, unified experience where members can earn, see, and use their points while booking and ordering from one place. We rebuilt the app in React Native, integrating multiple third‑party vendors (like DoorDash for online ordering) to deliver a one‑stop, best‑in‑class customer experience.
We touched every part of the app: reservations, online ordering, check-in, loyalty, gift cards, and special events like Summer ScratchOff
Lettuce Design System
End of Summer Scratch Off plays back your fun dining and rewards stats from the previous year.
One of the many qualitative research reports we generated through the course of the engagement. Keeping in touch with customers was critical to the success of the redesign.
